July 24, 2016

Intermittent clouds

Main Street Medina accredited to revitalize city’s business district

MEDINA — Main Street Medina has been designated as an accredited program by the National Main Street Center, a subsidiary of the National Trust for Historic Preservation.

To obtain accreditation, Main Street Medina, a nonprofit that schedules events year round on Public Square, had to meet standards for commercial district revitalization.

Each year, the National Main Street Center and its partners announce the list of accredited Main Street programs in recognition of their exemplary commitment to historic preservation and community revitalization.

“The partnerships we have with the city of Medina, Medina County, the Greater Medina Chamber of Commerce, the Medina Visitors Bureau, and so many others, have made it possible to collaborate on our common shared goal of making Medina the best and most authentic it can be,” said Matt Wiederhold,
executive director of Main Street Medina.

The local organization’s performance is annually evaluated by Heritage Ohio, which works in partnership with the National Main Street Center to identify the local programs that meet ten performance standards.

The standards establish benchmarks for measuring an individual Main Street program’s application of the Main Street Four Point Approach to commercial district revitalization, Wiederhold said.

Evaluation criteria determines the communities that are building comprehensive and sustainable revitalization efforts and include standards such fostering strong public-private partnerships, securing an operating budget, tracking programmatic progress and actively preserving historic buildings.

“Main Street Medina has grown into a respected community development organization in Medina, and has helped revitalize our historic district through special events, targeted marketing, and business recruitment,” Wiederhold said.

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